Author of the international best-seller and "modern life bible" Be More Pirate.
Sam is the co-founder of award-winning youth marketing agency Livity, as well as Don't Panic, Live magazine, Dubplate Drama and Digify Africa. He's a lifelong advocate of business-as-unusual, operating at the intersection of brands, policy and social innovation. He is author of the international bestseller Be More Pirate, and its follow up, How To: Be More Pirate.
Often, all we need to embrace the unorthodox is the permission to do so. The idea of “the rebel pirate” can give rise to fertile, free-thinking environments, ripe for innovation. Fortune favours the bold, after all.