Head of Data & Intelligence Solutions, NTT DATA UK
Bill leads on Data and Intelligence Solutions for NTT DATA. He has been wrestling with data challenges in commerce, government and the third sector for over 20 years – ranging from genomics to hydraulics. He acknowledges the help of his collaborator, Simon Driscoll, in writing this article.
With strong pressure in B2B coming from supply chain and investment funding to be able to prove sustainability goals, robust data is vital. Despite the complexity, organisations must work towards the big picture of data collection and analysis within their business now, to be in position to take the opportunities that carbon emission data can provide.
If the modern firm is an organism living through rapid and complex changes in its ecosystem, then data insight provides its sensory information. Using data to drive decision-making, as has long been the case for telecoms companies, holds the key to continual adaptation and improvement.